What is Artificial Intelligence ?

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The intelligence done by machines is known as Artificial Intelligence. Artificial Intelligence is very popular nowadays. It is the recreation of biological intelligence in machines that are programmed to learn and copy the actions of humans. These machines can learn with experience and perform tasks that humans can do. As technologies such as AI keep on developing, they will have a great impact on our quality of life. It is common nowadays that everyone wants to know more, and get in touch with AI technology, may it be as an end-user or getting a career in AI.

Artificial Intelligence in nutshell:

  • An intelligent entity created by humans.
  • Capable of intelligently performing things without being explicitly directed.
  • Ability to think and act in a sensible and humane manner.

Various AI Implementation

To gain a deeper knowledge of how Artificial Intelligence works, we must delve into the numerous subdomains of AI and comprehend how those domains can be applied to various industries. You might also enroll in an artificial intelligence school to obtain a thorough understanding of the subject.

Machine Learning

Machine Learning is the process of teaching a machine to make inferences and conclusions based on previous experience. It recognizes patterns, analyzes previous data, and infers the meaning of these data points without relying on human experience to draw a decision. This automation saves businesses time by allowing them to form conclusions based on data analysis. It also allows them to make better Machine Learning decisions.

Deep Learning

Deep Learning is a machine learning technique that uses deep learning. It trains a machine to classify, infer, and predict outcomes by processing inputs through layers.

Neural Networks

Neural Networks: Neural Networks are based on the same principles as human neurons. They’re a set of algorithms that capture the relationship between several underlying factors and process the information in the same way as a human brain would.

Natural Language Processing

NLP is the science of machine reading, understanding, and interpreting a language. When a machine understands what the user is trying to say, it reacts appropriately.

Computer Vision

Computer vision algorithms attempt to comprehend an image by dissecting it and analysing various elements of the objects. This aids the machine’s classification and learning from a group of photos, allowing it to make better output decisions based on prior observations.

Cognitive Computing

Cognitive computing algorithms attempt to emulate the human brain by analyzing text, voice, images, and objects in the same way as humans do, and then attempting to produce the intended result.

Applications of Artificial Intelligence in business?

We are surrounded by artificial intelligence (AI). You’ve probably used it on your daily commute, for web searches, or to keep up with your social media feed. AI has a significant impact on your life and business, whether you realize it or not. Here are a few AI examples that you may already be using on a regular basis.

The following are some examples of AI applications in business management:

  • Anti-spam software
  • Voice to text features and intelligent email categorization
  • Automated responders and online customer support process automation sales and business forecasting security surveillance smart personal assistants such as Siri, Cortana, and Google Now automated responders and online customer support process automation sales and business forecasting
  • smart devices that modify their settings based on the user’s actions
  • Insights that are automatically generated, especially for data-driven businesses (eg financial services or e-commerce)

Marketing with artificial intelligence

The following are some examples of AI in marketing:

  • content curation and suggestions
  • News streams can be tailored to a person’s preferences.
  • pattern and image recognition
  • language recognition – to digest unstructured data from customers and sales prospects
  • Customer segmentation and ad targeting, as well as real-time bidding
  • sentiment analysis and social semantics
  • Predictive customer service with automated web design
  • Automated web design


Chatbot is famous nowadays. Let’s learn more about chatbot. A bot, in general, is a piece of software that performs automated tasks. In other words, a bot is a computer program that uses the internet to converse with human users. A chatbot is a computer program that can have a discussion/conversation with a human, according to the most natural definition. Any user may, for example, ask the bot a question or make a statement, and the bot would react or execute an action as appropriate. A chatbot communicates in a similar manner to instant messaging. Machine learning allows computers to learn without having to design natural language processing by artificially imitating human interaction patterns.

A bot, short for chat robot, is a computer that can understand human speech or text. A chatbot is designed to work without the assistance of a human operator. It can respond to inquiries posed to it in natural language as if it were a real person. It responds using a combination of pre-programmed scripts and machine learning algorithms.

Hermanto, 2021.

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